Mark Ronson & King Princess release world first interactive Instagram music video
Academy, Grammy and Golden Globe-winning artist and producer Mark Ronson dropped the interactive Instagram music video for Pieces of Us, featuring King Princess, from his new album LATE NIGHT FEELINGS.
A world first, the video was purpose-designed for Instagram Stories and uses real-time AR effects with zero post-production. It will appear in consecutive 24 hour cycles, each offering the viewer a different kind of interaction. Fans will be able to engage and react using polls, lyric stickers and new Augmented Reality filters into their own Stories!