Loreen Unveils New Single ‘True Love’

Multi-platinum and award-winning artist Loreen has just unveiled the official music video for her soaring, emotionally raw anthem True Love. 

 

The latest single to be taken from her new album Wildfire, out now via Polydor France, True Love is a powerful song about surrendering to love and how freeing it feels to open your heart fully and have the courage to feel everything around you. A relatable message flawlessly conveyed through Loreen's powerhouse, passionate vocals which are accompanied by lush, cinematic strings nicely intertwined with a memorable driving beat, emotive piano keys and energetic rhythms that come together to create a powerful and euphoric atmosphere. 

 

Its accompanying music video, directed by award-winning filmmaker Neels Castillon (Chloé, LANCÔME, Louis Vuitton), uses vast landscapes and rain to mirror the raw emotion of her storytelling. Emerging into a vast, mountainous plain, Loreen moves through the terrain stripped of her now-iconic metal armour, which lies abandoned on the ground around her. As rain begins to fall, it does not extinguish her, instead, it marks a moment of surrender and rebirth. What follows is not defeat, but release: a powerful visual transformation that traces the passage from wounded resistance to open-hearted healing. Epic in scale yet deeply intimate, the video captures Loreen at her most exposed and evolved, symbolising a full-circle moment in the Wildfire narrative.

Speaking about the song, Loreen said,

‘True Love’ is about surrender, not in a way that weakens you, but in a way that sets you free. It’s about having the courage to feel everything, the beauty, the fear, the chaos, and still choosing to open your heart fully. This video is a continuation of that journey; moving through fire, through darkness, and arriving at a place of release. For me, it’s not just about romantic love, it’s about truth.