KEiiNO Unveil New Single ‘End of the Rainbow’

Illustrious Norwegian pop trio KEiiNO share their brand new single End of the Rainbow, an anthem about self-discovery, authenticity, and embracing love in all its forms. 

 

Taken from their upcoming album Chromium Heart, set to be released on October 31st via Mii Recordings AS, End of the Rainbow is shimmering, synth-powered celebration of love, self-discovery and unapologetic authenticity. As I always expected from KEiiNO they gift us with an electrifying piece of music that is an instant earworm, making me want to sing along to it right after the very first listen. Co-written in Helsinki with Janne Rintala, Mika Laakkonen and Alexander Olsson, End of the Rainbow is a love letter to those finding strength in who they are, and a powerful show of solidarity with LGBTQIA+ communities worldwide. 

 

This anthem channels the spirit of early-80s electro-pop and disco-rock and nods to iconic queer coming-of-age moments from Velvet Goldmine, Queer As Folk and The L Word. I am loving those lush, passionate vocals and how they soar effortlessly over the high-energy production, featuring lush synths, disco strings and killer rhythms that together make this a great song to get you dancing and celebrate your authenticity and love!

 

Speaking about the song, KEiiNO said,

“At a time when the LGBTQIA+ rights face challenges around the world, End Of The Rainbow is a tribute to the community and their allies. We stand together with you opposing forces that will deny people being themselves 100%.