John Ward Shares New Single ‘It’s Starting Now’

American singer and songwriter John Ward shares his brand new single It's Starting Now, a beautiful indie-folk song. 

 

What I like the most about this song is its warmth and intimate atmosphere, which sounds perfect for those introspective days home alone with my thoughts. John Ward's vocals are quite captivating and packed with vulnerability and emotion, instantly drawing my attention to his relatable storytelling. It's Starting Now is a song about struggling to keep a relationship alive and fight for someone that doesn't want to be fought for. This message is wrapped around a polished indie-folk production that features intricate acoustic guitar riffs seamlessly paired with steady drum patterns, subtle piano keys and echoing harmonies that together create an overall warm, somewhat melancholic atmosphere. Check it out below!