Greta Isaac Shares New Single ‘Nuh Uh’
Welsh singer and songwriter Greta Isaac has just shared her brand new single Nuh Uh, a super smooth piece of electro-pop music out now via Made Records.
Taken from her upcoming EP, I Think You'd Hate It Here (Set to arrive on April 1st), Nuh Uh is a wonky and jagged yet cohesive and boundary pushing song that is guaranteed to capture your attention from start to finish. I am very fond of her confident vocals and how they are backed by a super groovy and polished production. Nuh Uh is a song about the moment you have a "spark" with someone and all the rush of emotions and bliss that comes from such experience. We all crave human connection and I love the way Greta captures these emotions and wraps them around a memorable and exciting piece of electro-pop music.
Apart from her confident, expressive vocal delivery, I am particularly fond of the killer guitar and synth riff that is played in counterpoint with the chorus' vocal melody, creating somewhat of a dizzying, feel-good atmosphere.
Speaking about the song, Greta Isaac said:
I wrote NUH UH around the same time as Polyfilla and 5’1, although the tone and essence of this song could not be more different. NUH UH is manic, delusional, desperate and super charged to the point where I don’t really feel like it’s me who’s singing it when I listen to it. Sonically it feels like the moment you have a “spark” with someone - a spike in energy, your eyes blacken, your skin gets hot and sweaty. I see it in myself and people around me, it looks like we’re all turning into vampires, desperate for human connection and the feeling of being wanted by another person. It’s fascinating.
Accompanying the release, Greta has shared its official, self-directed, music video which is as equally surreal and flamboyant as the song. The video continues her ongoing working relationship with stylist/creative director Suzie Walsh and sees Greta showcase a variety of outlandish outfits. Check it out below!
Speaking about the video, Greta said:
The artwork for me sort of mirrors the transformation that happens when that spark is ignited. Me and Suzie Walsh, my stylist and creative director, wanted to create an image that felt like a primal alluring shiny object, to entice someone or something. I’m wearing a dress made entirely of emergency foil blankets by designer Gloria Jane Royer. It reminded me of how a magpie forages for shiny objects that could feel quite mundane to us, but are captivating through the eyes of someone seeking it.