Loviet Shares New Single ‘Pull Up’

Canadian singer and songwriter Loviet has just shared her brand new single Pull Up, the latest single to be taken from her debut album 777, out now. 
Pull Up finds the talented artist beautifully showcasing her smooth, expressive vocals and honest storytelling over a highly infectious electro-pop production. This is a song about being at the mercy of life and the elements and is wrapped around a polished production packed with killer drum beats nicely paired with groovy guitar riffs and bright synths that create an overall upbeat, feel-good atmosphere. Accompanying the release, Loviet has shared its official music video which beautifully embodies the song's warm, feel-good vibes. Check it out below!



Speaking about the song, Loviet said,
This song is me being at the mercy of life and the elements. In this track, I feel like I’m trying to reach back to a place that’s earthy and cathartic while I’m being pulled forward in the viscous cycles of social media and modernity. I created the initial track at a kitchen table during a 14 day quarantine and wanted to get all my frustrations out. I don’t know the version of myself that I’m putting online and I don’t understand the relationship I have with it, but it tortures me daily, and I know the way I used to live versus now and that haunts me too. I’d like to be at peace with both but think it’s all just too fucked up, and I’d like to know it’s worth it in the end.