Arden Jones Shares New Single ‘either way’

Los Angeles-based singer, songwriter and rapper Arden Jones has just shared his brand new single either way, an optimistic rap-pop crossover out now via vnclm_ / Atlantic.
 
I am really enjoying the tone of his distinctive vocals, and how passionate his vocal delivery is, soaring beautifully over the upbeat production. either way finds Arden Jones singing about hope, sharing a positive message that no matter how bad things are today, there's always another day to come and make things better. 
 
This message of perseverance is wrapped around a captivating blend of pop and rap elements packed with lush piano chords nicely paired with steady percussion and a killer beat that creates an overall warm, feel-good atmosphere that oozes carefree weekends out in the sun. Accompanying the release, Arden Jones shares its captivating music video which beautifully embodies the song's feel-good atmosphere and is guaranteed to get you in a good mood and longing for the weekend in no time. Check it out below!

 

 

Speaking about the song, Arden Jones said,
’either way’ is a song about perseverance and hope. No matter what happens, good or bad, one thing you can be sure of is the sun rising the next day. I love thinking of things this way because it makes it feel like we are all alright. Nobody really knows what they’re doing in this life, we are all trying our best.