OLI Shares New Single ‘Think About It’

London-based singer and songwriter OLI returns with her first single of the year, the gorgeous and reflective Think About It. 

I am a fan of OLI's emotive pop vocals and how they effortlessly connect the listener to her relatable storytelling. Think About It is a soothing balm to anyone who’s experienced increased anxiety or worry over the last year. It's a song that shares a sentiment that will be familiar to anyone kept awake at night with a racing mind. 

This message is wrapped around an infectious pop production with mid-tempo pop beats backing her gorgeous vocals and creating an overall warm atmosphere perfect for a relaxing day at home. Accompanying the release, OLI has shared an introspective and moving music video, directed by Heini Susanne, that perfectly embodies the atmosphere of this breezy song. Check it out below!

 

 

Speaking about the song, OLI said, There are days when you won’t have any control over your thoughts, you’ll think of anything and everything all at once,” explains OLI, “I wanted the song to show how that felt. When it’s late at night and all I can tell myself is ‘don’t over think’, whilst knowing I absolutely will anyway. I wanted the video to feel like someone deep in thought, maybe even being existential. It’s about the big things we take in, like the universe and our place in it. But also the small family moments that are just as important.