Reggie Becton Shares ‘Rainin In’ LA’ Music Video
R&B artist Reggie Becton has just shared the captivating and cinematic visuals to his acclaimed single Rainin' In LA. I am loving his soulful vocals and how passionate his delivery is, packed with raw emotion. I am also enjoying how his vocals flow effortlessly over the lush guitar riffs. To bring Reggie Becton's creative visuals to life, he collaborated with director WALU and you can see the finished result below!
Speaking about the video Reggie Becton said,
When coming up with the treatment for the video, we knew without a doubt that Los Angeles had to be the backdrop. In the video, you see places in LA that are pieces of my reality: a Downtown Los Angeles skyline which is where I worked my first job, you get a glimpse of La Brea which is where I spend half my time just sitting in traffic and you get to experience what my home for the past two years looks like when you see The Jungles, a very historic neighborhood in LA.WALU was the only person I knew that could capture the essence of the song so well and I truly do not think anyone else could have done a better job. The strong cinematic visuals not only represent classic LA, but are also reminiscent of traditional R&B music videos with rooftop shots, vintage convertibles, love interests, and singing in the rain. In recent months, social media has been complaining about "how R&B wasn't the same anymore because men don't sing in the rain, so I wanted to fix that problem. I really wanted to do something that paid homage to the great R&B artists that paved the way.