John Adams Releases Stirring Video For ‘Flames’
Flames is the first single to be lifted from his upcoming EP No White Lies, set to be released on February 8th. Directed by John himself and Rhys Davies of Furball films, the stirring music video was imagined after a house fire occurred outside the studio. He explains:
All the usual questions flooded my mind as I strummed my guitar. How did they feel? What did they grab? Who was to blame? I eventually came to the conclusion that they'd be so concerned with survival that these questions were never answered. As dramatic as it seems I felt exactly the same about a relationship at the time and after writing the song I decided to take the same approach to the situation and leave. I centered the song around the lyric "It's too late to argue who's to blame, this house will burn down anyway" and pulled on a few semantics to compare the feelings of a house fire to the trapping of a relationship. I tried to mirror this concept in the video with the use of wool. In the beginning a couple proudly exchange thread to connect each other and enjoy the unity it brings, but over time the tangled web becomes frustrating and controlling just like a bad partnership.
Watch this beautiful video below!
John's acoustic approach and atmospheric piano accompaniment compliment his unique and impressive vocal ability as he earns the undivided attention of the listener by addressing them directly with emotive and heartfelt narratives. With a reach in his tone to match Sam Smith and James Blunt he draws influences from the likes of honest songwriters such as James Morrison, Damien Rice and David Gray.