Uma E Fernqvist Unveils ‘For U’ Music Video

Uma E Fernqvist Unveils ‘For You’ Music Video
Sweden’s Uma E Fernqvist has just unveiled the official music video for her new single For U, taken from her very first EP, Reverse, out now via Jubel.

This is a stunning atmospheric electronic piece with haunting vocals and an addictive groove. Loving that bassline! Check out the visuals below!

Reverse is inspired by the ethereal 90s trip-hop movement, spearheaded by Lamb and Portishead, as well as her own involvement in the cinematic world of dance. The EP brings together a mix of blissful instrumentation and pulsing percussion.

Speaking on the EP, Uma stated:
The songs on "Reverse" have grown out of thoughts about finding back to something in oneself, in relation to how one get affected by “life”... about waiting for one self, finding back to something lost. But I want the texts to be open for interpretation, the lyrics have double, triple meaning ... To me, they even have change meaning during the time spent completing the Ep'n.

Both me and the songwriter and producer Peter Svenzon were inspired by the 90's Trip hop and groups such as Massive Attack and Portishead. We investigated and experimented for a long time to find the right sound, and found that the textures were very important and that we wanted a cinematic feel that is especially noted in intron and outron at Ep'n. In the search for the right sound, we also contacted the multiple Grammys winner Mandy Parnell at Black Saloon Studios in London for mastering the songs.
Reverse was produced and mixed alongside Peter Svenzon at Nåck Studios Music, and mastered by Mandy Parnell at the Black Saloon Studio. Stream it below!

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